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The Skift Meetings Innovation Report is our weekly newsletter focused on the future of meetings, conventions and other events, and will cover disruptive strategies to improve networking and knowledge sharing in the sector.

April 26, 2017

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Free Report: Building Brand Love and Loyalty in Luxury Hospitality Free Report: Building Brand Love and Loyalty in Luxury Hospitality

[This report was created in partnership with View from ILTM]

This Skift Trends Report, produced in partnership with International Luxury Travel Market (ILTM), explores the many disruptions in luxury travel where tired narratives about what upscale travelers want no longer suffice. Download This Report! 

The Future of Meetings & Events

How many times have you attended a meeting or event only to be mind-numbingly bored? Or worse yet, offended or made uncomfortable by the speakers?

It’s a perennial problem that has persisted for as long as meetings and events have taken place and, given today’s often politically charged times, that challenge has only grown for meeting and event organizers tasked with picking just the right speakers.

Examining this careful balance of choosing the right speaker is writer Jaimie Seaton who, in her first piece for Skift, talks to meetings experts about what they look for when it comes to speakers — and why. Choosing the best speaker for an event involves much more than you know: it’s about having cultural sensitivity, knowing how to engage the audience, and most of all, knowing how to be relevant. Read the full Skift story here.

— Deanna Ting, hospitality editor

Social Quote of the Week

“Some day when we have grown up we will have a stage this grand and gorgeous. Great work @WTTC #GSBKK”

@rafat on Twitter

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Next Generation Event UX

Forward Design: The Top 40 Event Designers 2017: When BizBash compiled its first list of the top designers in 2013, event designers still maintained a somewhat limited audience—usually just the guests at the actual event. Now, thanks to the proliferation of social media platforms like Instagram (which was a fledgling company in 2013), these creators are reaching a much wider crowd within the industry and beyond. Read more at BizBash

The Technological Wonders of Coachella: With each passing year, Coachella organizers are tasked with finding new and innovative destinations to add to their already well-established haunts scattered across the festival grounds. Though the focus of the event has always been the live music experience, the often overlooked technological side of the two-weekend affair has rapidly begun gaining more and more traction as concertgoers are starting to seek out adventure beyond the typical stage performance. Read more at OC Weekly

Turning the NFL Draft Into Grand Theater, With Philadelphia as the Stage: The NFL first held its annual draft 81 years ago in a Philadelphia hotel ballroom. This year they are bypassing more traditional venues like a theater or arena, encouraged by Philadelphia’s history of holding major events along the Parkway. Read more at Philly.com

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The Skift Meetings Innovation Report is curated by Skift editor Greg Oates [go@skift.com]. The newsletter is emailed every Wednesday.

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