November 13, 2019 View in browser

Every so often, a really big, important event will cause hundreds of professionals to fly out of one particular city and land in another. The IMEX conference in Las Vegas is one, attracting hundreds of thousands of people from across the world, as are political conventions and major tech and research summits, among others.

Companies in recent years have started to capitalize on this mass movement, with some airlines reserving entire flights for groups of special, handpicked attendees, usually high-ranking industry professionals. These flights turn into events in and of themselves, with speakers, gift bags, and plenty of free food and drink. Oh, and networking. Lots and lots of networking.

Delta Air Lines talked to Skift about its festival shuttles, bringing members of the entertainment and tech industries to events along the western U.S. Plus, the owner of conference planning company ProPlan explained the ins and outs of a recent WestJet VIP flight to the 2018 Canadian Innovation Conference.

Check out this story, and many more, below.

If you have any feedback about the newsletter or news tips, feel free to reach out via email at ic@skift.com or tweet @ikcarey.

New Report: How Technology Enhances the Meeting Attendee Experience
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Two in three event professionals say they plan to use more technology to power their meetings in the future. But as these innovations mature, finding the right mix to make an impact remains a challenge. This deep dive, based on interviews with numerous experts in the meetings and events sector, explores what's working and what's not.

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So far, these flying meetings are mostly exclusive, invite-only affairs, where sought-after execs network with one another while trapped on a plane.

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Eventbrite Struggles to Keep Customer Loyalty as Ticketfly Integration Drags On

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Hyatt Joins Other Big Hotel Chains by Pledging to Eliminate Small Plastic Bottles

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The Best of EventMB is our newest section, giving you a look into the most important and interesting content from EventMB, whether it be reports, articles, or resources for planners. EventMB joined the Skift family in September and is the largest online media resource for trends, technology, innovation, and education in the events industry.

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Travel Reporter Isaac Carey [ic@skift.com] curates the Skift Meetings Innovation Report. Skift emails the newsletter every Wednesday.

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