Every airline executive knows how to improve on-time performance. But there's a problem. It's expensive, since airlines usually must add slack to the schedule. Eventually, the costs add up, so airlines reduce the slack, hoping reliability will hold steady. Sometimes this works. Sometimes it doesn't.

As always, the Skift team is working hard to perfect the program and logistics of our annual conference in New York City, Skift Global Forum, which takes place September 18–19. Today we're unlocking discounted rates for groups to attend this incredible event!

Carnival Cruise Line has not always had the best relationship with travel advisors, but it has taken steps to turn that around. Its new campaign to promote the value of advisors should be especially effective.

Trivago is trying to make peace with its largest advertisers, especially the biggest, Booking Holdings. These peace overtures seem to be working for now, but metasearch and advertising can be very fickle things.

When United Airlines President Scott Kirby joined in 2016, he promised he'd boost share at Newark. Now Southwest is pulling out of Newark, citing a tough environment. Think this is a coincidence?

Hyatt is launching a new China brand while Hilton swears by the adage of introducing the right Hilton brand in the right location at the right time across China. Which of the two approaches is better?

The U.S. is one of the most diverse countries in the world, and its residents' travel habits reflect that. That makes studying different demographics and travel spending categories key to understanding the American traveler.

Upscale hotels are embracing environmental awareness these days. But for many hoteliers, it's crucial not to let their luxury standards slip while skipping the straw.

Experiences are increasingly central to travel. This means travel companies should pay special attention to long-term values like relationships, authenticity, and emotional connection while also not forgetting about the bottom line.

Hilton understands the true conundrum of running a hotel business: Customer preferences will always change faster than the market can react. That is why the company has invested throughout the customer experience, from booking to loyalty partnerships, to keep guests happy.

It's now possible to earn bonus points and other perks as an elite Marriott Rewards member flying on Emirates and vice versa. Sure, Emirates may not fly to every destination on the planet, but free points are free points.

Airbnb keeps on improving its business travel platform. So when will the events industry finally take advantage of it?

Travel tech's "platformania" may be cooling off. One reason is fiercer competition, according to a new study.