As we reported in our Skift 2019 Wellness Megatrends, plant-based milks and yogurts are on the rise. So it comes as no surprise that Chobani, the largest yogurt brand in the U.S., would want in on the non-dairy action. Its new line, which includes nine coconut-based yogurts, looks to reach not just vegan and lactose-intolerant customers, but also the 17 percent of customers who say they are eating less dairy as a means to improve their health (according to a Mintel report). At a time when growth of the yogurt market is beginning to slow, this non-dairy line could be a bright spot for Chobani.

While not all travelers want to take a trip that's solely focused on wellness, many do want moments of well-being interspersed throughout their holiday. Case in point: Airbnb saw its wellness experiences, like meditation and yoga, book at an accelerated pace last year. Mexico saw the biggest growth in bookings (with a 2,100 percent increase over the past year), followed by countries including Canada, Spain, Cuba, and Italy. If Airbnb's data is any indication, wellness travel will likely continue its upward trajectory in the years ahead.

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If you've ever had the chance to demo a kitchen (or even just pop some bubble wrap), you know that destroying tangible objects can be a stress release. And in these tense times, companies like The Wrecking Club have started capitalizing on it by creating "anger rooms," where customers don a pair of goggles, a helmet, and gloves, and take a hammer to old TVs, ceramics, and more (for a fee, of course). The big question is whether the practice is actually self-care, or, as psychologists worry, a potentially destructive way to cope with stress and anger.

Even though Stuart Haselden, Lululemon's chief operating officer, considers its men's line "a bit of a secret," this sector of the business is anything but. The athleisure brand is ahead of its goal to reach $1 billion in men's sales by 2020, and 30 percent of its new customers are men. Still, with competitors like Nike announcing a men's yoga line, Lululemon has looked to beef up these sales. It recently launched a capsule collection for high-end men's retailer Mr. Porter and is expanding the size of the men's space in more stores (which, according to Haselden, has increased sales by as much as 100 percent in those particular stores). We'll see if its men's line stays a "secret" for long.

Ambrosia, a controversial new biohacking company that takes blood from young, healthy people and transfuses it into the veins of the aging, is now up and running in five U.S. cities. The startup hopes the procedure will rejuvenate older people's organs, though it hasn't released its clinical trial results and there isn't evidence proving the treatments are beneficial. Still, blood transfusions are routine in the U.S., so there are few hurdles in terms of safety –– and its current waitlist reveals customers are curious about finding the next fountain of youth.