As the decade comes to a close, it's inevitable that we'd start thinking about how wellness travel has changed over the past 10 years.
With more people interested in fitness than ever before, there has been an uptick in people working out while traveling. ClassPass recently made this announcement in its 2019 Fitness Trends, finding that 18 percent of business travelers booked workouts in a city other than where they lived, compared with 14 percent in 2018. Surprisingly, Kansas City residents were the most likely to book a workout in a different city. "We have seen that no matter the reason for travel, people are building fitness into their routine on the go," the report read.
Not only is technology making it easier to exercise while traveling, but as we've reported, hotels have also started to offer more wellness amenities — whether that's yoga mats in rooms or activewear-lending — so that people can continue their wellness routines when away. Some have started to include Peloton bikes in their gyms — a smart move, despite the recent advertising flop that sent its shares nosediving.
One likely reason wellness travel is on the rise? The stressful, modern era we live in, or what Skift deemed the state of Permanxiety. "I think that was a big factor in people needing to get more out of their vacations. They now have to come back feeling better than before," said Beth McGroarty, of the Global Wellness Institute, to Well + Good.
Some think that in 2020 almost all travel will include at least one wellness element, whether it's a yoga class, hike, or spa treatment. We agree. And by the time the 2020s are up, we may even start calling wellness travel just plain travel.
For feedback or news tips, reach out via email at lb@skift.com or tweet me @lesliebarrie.