Hilton risked falling out of the cultural conversation as newer brands like Airbnb made a lot of noise. So the company has responded with new marketing tactics. One of them is putting hotel stays, rather than beaches or sunsets, upfront in its ads. Another tactic is to mock rentals.

As travel restrictions ease and the world opens up, Abu Dhabi is promising to deliver visitors their best summer yet with its new 'Summer Like You Mean It' campaign, which positions the UAE capital as a top-of-mind destination that can be explored, with unique and memorable experiences.

It's taken JetBlue four attempts to buy Spirit. Now it's crossed the line in a deal that's worth $3.8 billion, as long as it doesn't raise any antitrust red flags in Washington, D.C.

This deal undoubtedly won't go down as one of the largest of 2022, but it shows the continued interest in investing in hospitality technology. Even Jerry Jones can recognize an interesting deal.

Sheraton Boston Needham Hotel, a 247-room full-service hotel located in Needham, MA, has announced the completion of a $10 million renovation to all guest room, lobby restaurant, indoor pool and meeting space. Function facilities at the hotel comprise 18.751 square feet of flexible meeting space including two ballrooms.

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With just 1,500 foreign tourists arriving to take a package tour last month, it's been a painfully slow restart for Japan after the two-year ban.

The company, which is backed by Concur co-founder Steve Singh, is still on its mission to quietly dismantle the underlying technology and commercial kickbacks that the corporate travel industry was built on. That costs a lot of money.

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A new leadership representative of Colombia's diverse population for the first time in its history. An agenda centered on decarbonization, integrating host communities in decision making and sharing the tourism pie. And big priorities on social justice. Will Colombia become the model definition of a sustainable tourism industry?

The Pope recently visited Alberta to apologize for the abuse of Indigenous people in Canadian residential schools. While apologies don't always do the job, it's better than nothing. Still, Julie Pellissier-Lush of Indigenous Tourism PEI called it just a stepping stone.

Twin rates for foreign travelers and locals in Asian hotels may be a temporary solution to help the hospitality industry recover, but it may not be sustainable in the long run, especially for economies highly dependent on tourism.