May 4, 2019 View in browser
Top Stories
Marriott Is Officially Getting Into the Homesharing Business

This news will trigger responses from elated to downright furious, whether you're a Bonvoy member, Marriott hotel owner, a property manager, or just someone concerned about the growth of homesharing around the world.

View the Companies Confirmed to Attend Skift Forum Asia

We're just one month away from Skift Forum Asia — take a look at who will be joining us for the inaugural event, and make sure to add your company to the list when you register!

Register Now
Amazon Is Doubling Down on Travel, Just Not in the Way You Think

Turns out it's through its cloud-based services that Amazon is embedding itself in the travel and restaurants sectors. The company's recent hiring hints at the scope of the opportunity.

British Airways CEO Says Transformation Is Not Over Yet

Alex Cruz has not always done the popular thing, but the changes he has made have made British Airways a more financially stable airline.

Why Tourism Marketing Is Such a Political Issue in the U.S.

Publicly funded destination marketing organizations are increasingly finding their mission questioned — and budgets threatened. Is it time for a reinvention?

DoorDash Partners With Wyndham Rewards at 3,700 U.S. Hotels

Travelers, whether for work or leisure, want to dine at local restaurants. If they can't venture out, easy restaurant delivery is the next best option.

U.S. Affluent Travelers Trends 2019: New Skift Research

The spending power of U.S. affluent travelers makes them an attractive target market. In this report, we look at how their attitudes, behaviors, and values have changed over time, and how they vary based on income level, age, and whether or not they have children.

Editor's Picks
Hotels Have a Problem With Plastics: A Skift Deep Dive

The hotel industry is just waking up to the problem of plastic waste, but this is a two-way street. Hotels rely on this convenient, affordable material just as much as travelers do. The real struggle is turning newfound global awareness and municipal legislation into swift action.

Expedia Faces Stiff Headwinds in Rebranded Short-Term Rental Business

When Expedia announced the acquisition of HomeAway in 2015, then-CFO Mark Okerstrom called it "a huge opportunity on a go-forward basis." Today, it still is, but now-CEO Okerstrom said the short-term rental business must strive to gain "harder yards." The ground game is tougher than anyone realized.

Wyndham Up for More Acquisitions After La Quinta Success

It looks like Wyndham's in the market for another midscale brand, but it probably won't happen this year.

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